About
Why we’re building it this way
A chat window on your ad accounts still needs someone to run it.
We’re building Heraldic the other way round. You supply what only you have: your brand, strategy and data. Agents do the daily work: planning, making the creative, launching, measuring and reporting. Your team directs them instead of building campaigns by hand.
The goal, near and far.
First, agents you can trust with a real budget, so a small team can market like a large one.
Later, more of the work runs on its own, one permission at a time, as each agent proves itself.
What the product is built on
- 1
Built for any business
Each company sets its own funnel, cadence and strategy. Nothing about any one business is built in.
- 2
Measurement is the hard part
Marketing feedback is slow and noisy, and some actions can’t be taken back: a sent email stays sent, and spent money stays spent. So tests, holdouts and honest confidence get the most care.
- 3
Trust is earned, per action
You decide how much freedom each agent has, one kind of action at a time, and widen it as its record earns your trust.
- 4
Your data keeps score
Each platform’s numbers still guide bidding inside that platform. Decisions across channels are judged on your own conversion events.
- 5
Agents are accountable
Every decision is written down with its reasoning, so “why did you do that?” always has an answer.
- 6
Built on the platforms you use
Agents work through the platforms you already use. Your campaigns, audiences and emails stay in your accounts.
Have a question?
Ask it in the beta form’s note.
Built to be trusted with a real budget
Join the beta, or try the demo first.